Julien Granel - MIRAGE

Extended Reality MUSIC VIDEO 
2021


Project Type
Music Video

Location
Longjumeau, France

My role
XR Art Direction, Real Time Graphics

Tools
Notch


June 2021, Louboutin and Julien Granel collaborate for the new Loubi Future campaign.

For the creation of the launch clip, I collaborated with the creative studio Les Vandales to create several graphic environments presented in extended reality on LED screens.

My role was to appropriate the artistic intentions of the design studio and create XR  environments,  optimized and ready to be played in media servers.











Process





Credits


Concept
Christian Louboutin
Direction
Antonin Chouard / Baptiste Ferrier
XR Video Content
Les Vandales
Technical Solutions / Media Servers
ETC - Onlyview
DoP
Franz & Fritz

XR / Notch Artist
Alex Le Guillou
Art Direction / Motion design
Vincent Petitjean
Project Manager
Jessica Bethouart
Production Manager
Caroline Bronsard
Partnership Manager
Camille Ottmann

Artist
Julien Granel
Artist Manager
Loïc Lepillet
Art Direction Artist
Agathe Auriffeille
Makeup / Stylist
Meta Dali
Photography
William Lacalmontie

Editing / Grading
Antonin Chouard
Light / Location
Impact Evenement





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